Home Improvement And Repair Projects Have Never Been More Popular And Easier To Accomplish

The popularity of HGTV (Home & Garden Television) has created a
thriving market in do-it-yourself home improvement and interior
decorating. All sectors of the home improvement industry have
benefited since HGTV started airing in 1975.

The real estate boom was followed by a home improvement boom.
People would buy a old house and want to redecorate the house
from floor to ceiling. People who had lived in their houses for
a while wanted new kitchen cabinets. The home improvement shows
were an impetus for a massive movement by homeowners to start a
remodeling revolution

The home improvements that people take on include makeovers from
the attic to the basement. They perform functional repairs like
fixing a leaky roof, replacing windows, and adding more room to the
house. Then there are the projects that are just for the
beautification of the home like updating kitchen, remodeling a
master bedroom.

Some people use home improvement as a creative outlet. They paint
and redesign just for the satisfaction of improving their living
space. HGTV has been a large contributor to the home improvement
revival.

HGTV reaches 89 million households every week and over 800,000
nightly prime time viewers. The format of the show has been copied
several times and spin offs like Trading
Spaces, Extreme Makeovers. Viewers sit for hours watching
“Design on a Dime” “Devine Design”, “Landscapers Challenge”.
The home improvement shows just keep coming.

HGTV provides instructions for thousands of home improvement projects.
They provide video clips for everything from garden projects to
constructing a bed. HGTV is the one-stop resource for finding anything
you need for expert help with “doing it yourself” projects.

HGTV makes home improvement look easy and fun. HGTV gives viewers
new ideas and inspires the week end warrior to do some type of home
improvement project. HGTV mission is “to provide ideas, information,
and inspiration for decorating and home improvement”.

The impact that HGTV has on home improvement can be measured in these
statistics.

  • Furniture sales grew by 75%, between Between 1995-2005
  • Sales of home furnishings increased 97% in this same period.
  • These items included soft goods as well, carpets, lamps, area rugs,
    linens, glassware

    People all over the country are decorating their homes to look like
    these superbly beautiful fantasy creations that they view on HGTV.
    If you are not a “do it yourselfer” you can just imagine the way your

    home might look when you go on tours of million dollar home all
    across the country. You see people who look like you making grand
    improvements to shacks that end up looking like your dream home.

    HGTV has had a dramatic impact on the home improvement industry
    because HGTV appeals to the age group of people who have the money
    to pay for major home improvement projects. The demographics of the
    typical HGTV is a female age 35-64 years old. Over 70% of HGTV
    viewers are females.
    That means that the female viewers are encouraging husband, fathers,
    brother to do the work so they can enjoy the benefits.
    The additional general consumer demographics for home improvement by
    female indicate:

  • They shop more often
  • Visit more stores
  • Spend more than the typical shopper
  • The target demographic for the Do It Yourself Website is:

  • Homeowners
  • Ages 25-54
  • Incomes of $60,000
  • Internet access
  • Propensity for home improvement
  • The home Improvement Research Institute studies show that both men
    and women are active participants in the planning of home improvement
    projects as well as the purchase of those products used for
    improvement.

    4 Factors to Consider When Selecting the Right Home Business Opportunity

    Whether you are searching for an additional income source that a home based business opportunity offers, or are committed to finding an alternate income source and plan on saying goodbye to the day job completely, the home based business opportunities presented by the industry can seem overwhelming. And indeed they are.

    Following is a short list of 5 factors to consider when analyzing those abundant opportunities and the prospects that those opportunities offer to you. Consider each one of them carefully in your investigation and scrutinize the seemingly overwhelming information that each home business opportunity presents. Your choice may either lead to abundant success and an additional income stream, or incredible disappointment.

    1. A product offering that fills a need

    Look for a ‘hot’ product offering or service that fills a demanded need, regardless of the state of the economy. You cannot choose a product or service based on personal or emotional attachment unless that product or service is in high demand.

    Despite what you may believe, a depressed economy does not depress demand in every industry. There are many opportunities that thrive as the economy slumps. A perfect example of that is the very subject being examined here, home based business opportunities that can create an alternate income.

    2. An established business with a proven business plan that can be duplicated

    Look for an established company that has a proven record of success in providing a path of success for its clients, partners, and affiliates. Find an established company that can offer you a proven business plan, and ethical leadership in implementing that business plan as your own, and you have found the basis for your own successful home based business.

    3. An opportunity that provides professional training and support

    A company that invests in developing professional training and support for its clients, partners, and affiliates is one that is concerned not only about its own longevity, but also in the success of its clients, partners, and affiliates. For without the individual success of those clients, partners, and affiliates, the company itself no longer succeeds.

    4. A company that can offer diversification

    You are not only looking for product line diversification that allows you to establish multiple streams of income, you are also looking for products that can be marketed through a diversified marketing plan. Don’t lock yourself in to the ‘pay per click’ circus. Find a company that offers a multiple product line that can be marketed via multiple marketing methods with comparable effectiveness.

    Conclusion

    In closing it is important to note that the direct sales industry has historically remained strong under any type of economic conditions. Determination, discipline and a commitment to success along with the ‘right’ home business opportunity are the keys to your financial freedom and future.

    3 Important Elements To Consider in Home Business Opportunity

    “Quit your job and join a home business opportunity” These are the advertisements you can see on posters in the street and print ads. Recently, the emergence of work from home business is gaining so much popularity. For most companies, a promise of residual income usually made a lasting impression on the guests. Before you signed up for any business opportunities assess yourself if you can really commit time for your business be it part time or full time.

    There are important elements when considering any home business opportunity and these are products, pay out system or the marketing plan, training and support and the stability of the company. You have to brace yourself with the important facts about the company that you are about to join or else you are in the wrong direction.

    Home Business Opportunity Elements

    Products that work

    Building integrity in the business cannot be faked. You cannot be successful in persuading people to buy your products if you didn’t take the products yourself. Be the product of the products. You can immediately tell a good product on its label. Integrity of the company built over the years is backed by millions of satisfied users from all over the world experiencing the product and get amazing results.

    Company Profile

    Signing up into distributor agreement needs commitment; you have to be aware of who’s behind the company you are joining. This is very crucial because how can you expect to achieve financial independence if the company will only last for 5 years to 10 years. Look at the people managing the corporate office, what are their plans in the next 10 to 20 years. A booming home business opportunity sees the future and is not affected with any economic turn outs. Just beware because there are scams everywhere!

    Training System

    Managing your business is a total mess if nobody will guide you how. A proven training system is in place to guide newbie to support them in their business operation. Normally an on going training is most likely happening every week. These include product training, marketing plan presentations, quick start training and others. Trainings are essential in carrying out a strong and solid business operation.

    Picking out the best home business opportunity will lead you into your dreams realization only if you play your part. The major part is WORK.

    Rattan As Indoor and Outdoor Furniture

    Rattan outdoor furniture is unique because it is beautiful whether it is used in a home or in a garden. The furniture is very popular in homes that are located where the sun shines continuously. It can easily be transported from indoors to a patio or veranda because it is relatively light.

    Rattan furniture adds an informal elegance to any location where it is used. Many people enjoy the cozy and information conversation areas that can easily be set up in a garden using Rattan furniture. When rattan furniture was at the height of it’s popularity it was made to be used in all rooms in a home. Many of these pieces can still be found and are used because of their versatility.

    Most Rattan furniture is made from organic fibers or vinyl fibers. The fibers are woven to create the Rattan look of the furniture. Many people enjoy their furniture because of is is very easy to clean and holds the shape through it’s life. Vinyl Rattan furniture does not stain as easily as Rattan made from organic fibers.

    The basic style of Rattan outdoor furniture has remained the same since it was first developed. This colonial style has deep seats, wide armrests, and high backs. It provides one with support and stability but is comfortable to sit in for long periods. The most common colors for Rattan furniture are white and neutral.

    Most Rattan furniture comes with the standard cushions used on all outdoor furniture. However, most people choose to customize their cushions to reflect their home and garden. Some individuals use fabrics that have been used throughout their home to create a sense of continuity in their garden when they are entertaining. The cushions are firmer than those used in most furniture and are water, wear, and stain resistant.

    The weave of organically made Rattan furniture is looser than that of furniture made from synthetic fibers. The circumference of the organic fibers varies and the looms which weave the Rattan are set for the largest circumference. Therefore when one sees Rattan furniture with a perfect weave, it is an indication that the fiber used to make the furniture is synthetic.

    The organic fibers used to make the furniture are treated with several chemicals to make it resistant to staining and damage from the sun. However, if a hot liquid is spilled on Rattan that has not been painted, it may stain the fibers. Synthetic fibers, such as vinyl do not stain, but are not as resistant to sun damage as organic fibers.

    When an individual uses Rattan as outdoor furniture they must take precautions when there is inclimate weather. Rattan very durable and sturdy, but does not hold up to inclimate and severe weather well. The furniture should be kept in a sheltered area and protected to extend its use.

    Many types of outdoor furniture can be used for the dual function that Rattan is used. However, Rattan is the furniture that is most often selected because it looks like indoor furniture when placed in a home. The furniture is comfortable and allows one an informal area to relax. The furniture is easily moved to a patio or veranda when entertaining and one does not have to worry about damage occurring to the furniture.